Salesframe at the Sales Enablement event in Helsinki 4.9.2018
CEO of Salesframe, Lauri Ruhala, gets interviewed by Olli Syvänen of Sales Academy on the state of Sales Enablement in Finland.
Lauri defines Sales Enablement as an organization providing sales teams with whatever sales tools, processes or other kind of support they need to sell better. He explains how many companies are already doing Sales Enablement without realizing it, under the umbrella of Sales Support or Sales Development.
This video was shot in preparation for the Sales Enablement event in Helsinki, Finland on September 4th, 2018. The video is in Finnish with English subtitles.