Your company’s marketing materials are the most visible part of your brand to your customers and your potential customers. From slideshows to whitepapers, informative and well designed marketing materials wow customers, while badly constructed materials can seriously damage your credibility. Helping our customers utilize their marketing materials effectively is what we do here at Salesframe, so naturally we care a great deal about the quality of those materials. Here’s a collection of articles on the subject.
You’ve managed to book a meeting with a potential client. Great! Now, how can you ensure that you fully utilize the opportunity?
What do you see when you picture a salesman? A slick, slimy guy who pushes his product on you with no regard to what you need or want? The best salespeople are something very different.
In this article we share what we’ve learned on how to manage sales time, presentations, and process efficiently to make more money!
Salespeople don’t have time to care about brand guidelines. They shouldn’t have to care about brand guidelines. That’s what marketing departments and ad agencies are for.
Everyone hates to be sold to, but everyone loves to buy. So, don’t push, don’t lie, don’t try to trick your customers to buying.
I used to get nervous before presentations in school. Palms sweaty, knees weak, arms heavy. Too hot in my sweater already, breath smelling like cafeteria spaghetti.
I’m one of those weird people who enjoy a good slideshow. Yeah, I said a good slideshow.
Business-to-business sales is a vast, everchanging field of opportunities and perils. If you don’t keep moving and react to changes in the field, you can quickly get stuck in the mud.
Emotional Value, when referring to sales meetings and relationships, is all about how the client feels about the salesperson and their product or company.